Founded in 1995 after discovering the British royal standard flag, The Royal Standard was born from a love of timeless style and global inspiration. We design fashion accessories, home décor, holiday accents, and entertaining essentials that blend classic charm with modern touches. Our pieces deliver exceptional quality and value, whether enhancing a wardrobe, completing a room, or becoming the perfect gift. Since opening our first Baton Rouge store in 1998, we’ve grown to 7 retail locations, wholesale showrooms in Dallas and Atlanta, and placement in 4,200+ stores nationwide.